Strategy and Execution

Strategic services focused on delivering results.

Our goal is to provide a strategic and tactical plan to get you to market quickly and efficiently, not to provide you reading materials.

Our practice includes:

Go-to-Market strategies for new products and services

• Pricing
• Market Segment Analysis
• Market Entry Planning
• Strategic Partnership & Customer Development Planning
• Competitive Analysis
• New Market Entry
  • U.S. Market entry for offshore firms
  • EMEA and APAC market entry for U.S. firms

Mobile Content/Product Monetization Strategy and Execution

• Content development for mobile applications and mobile web
• Mobile content delivery and optimization technology
• Vendor Selection  / RFP Management
• European & Asian partnerships for in-market expertise

Mobile Marketing/Advertising Strategy

• Mobile brand strategy and tactics, media planning and buying
• Customer acquisition/retention
• Mobile marketing/advertising infrastructure